MDLBEAST DROPS NINE HEADLINE ACTS FOR SOUNDSTORM 2022

The first superstar lineup features Bruno Mars, DJ Khaled and Post Malone, 

The loudest music festival in the region, SOUNDSTORM, is confirmed to take place December 1-3 this year in Riyadh, Saudi Arabia

Tickets are now live and can be purchased here: https://bit.ly/3UGgWvR 

More artists to be announced tomorrow

RIYADH, SAUDI ARABIA – October 20, 2022: MDLBEAST has just announced their headline acts set to perform at the SOUNDSTORM 2022 music festival taking place in Banban, Riyadh over the weekend of December 1-3.

This year’s SOUNDSTORM is the third edition of MDLBEAST’s flagship event and is anticipated to bring some of the biggest artists to Riyadh. Drawing in talents from near and far, SOUNDSTORM is the largest music festival to take place in the Middle East, and for some of the artists involved, it will be their first time ever performing in the Kingdom.

Delivering best in-class entertainment, this year’s lineup will be expanding even further to include cross-over genres, which will come to life through performances from some of the world’s bestselling artists including Bruno Mars, DJ Khaled , Post Malone and Wizkid.

Over the three-day event, a wide array of international names like Marshmello will be performing along with returning DJs such as Carl Cox, Solomun, DJ Snake and David Guetta. Saudi women DJs such as BiirdpersonDJ Cosmicat, Dorar, Kayan, and Solskin alongside their peers Dish Dash, Vinylmode and regional star DJ Aseel. More names are expected to be announced soon.

Talal Albahiti, Chief Operating Officer and Head of Talent Booking at MDLBEAST, said: “Saudi Arabia’s music scene has been thriving for the past two decades behind closed doors. With every edition of SOUNDSTORM, we further blow these doors wide open. It’s incredibly special to see music lovers enjoy this new reality, in a safe space with the highest standards of music entertainment.

“Talent is at the heart of everything we do at MDLBEAST. As well as bringing superstar global headliners to the Kingdom, it is also essential to us that we center our efforts on showcasing unseen talent from across the region.

“Feedback from the artists has been great so far. The buzz is real and is driving us to put on an even bigger and better show in 2022 for the whole world to come and enjoy.”

Organizers of the festival revealed that this year’s festival experience has almost doubled in size with more enhanced food & beverage offerings, open seating spaces to relax and parking on site for all General Admission ticket holders.

Also newly introduced this year, Premium and VIB ticket holders will now enjoy the festival on a connected network of elevated platforms and exclusive viewing areas at stages, on-site parking, and dedicated access at the exclusive VIB entrance. VIB Box guests enjoy the same benefits with the enhancement of private VIB Box valet and entry to their suites.

Last year’s SOUNDSTORM welcomed more than 730K attendees, with 89% expressing that the music festival was “an iconic and culture defining moment”, according to an independent study conducted last year analyzing MDLBEAST’s impact in Saudi Arabia.

SOUNDSTORM tickets were released on September 22nd in four tiers: General Admission, Premium, VIB, and VIB Box. The first batch of tickets dropped were specially discounted in celebration of Saudi National Day, making this batch the lowest-priced tickets of all the batches to come.

-ENDS-

About MDLBEAST:

MDLBEAST LLC is a music entertainment company committed to growing talent, building the regional scene, and advancing the creative economy. MDLBEAST was established following the success of its flagship festival, SOUNDSTORM, in 2019.

Through its focus on artists and talent, MDLBEAST is building a talent infrastructure and providing them with opportunities which put them on global stages. Similarly, through owned events and experiences, content, conversation, fashion, and more, MDLBEAST is helping to build a thriving, and economically sustainable music community in and for the region. MDLBEAST operates under its three corporate arms: XP Music Futures, MDLBEAST PRESENTS and MDLBEAST Record Label.

Media inquiries: 

H+K Strategies

Email: [email protected]

Nedda Akhonbay

MDLBEAST

Email: [email protected]

5 Reasons to Check Out Paris Electronic Week this September

From 25 to 29 September, the 7th edition of Paris Electronic Week will turn the French capital into European’s electronic music hotspot. PEW is a hybrid and multidisciplinary festival, attracting artists, music fans and enthusiasts to party, visit record shops and attend various other PEW branded events. From 25 to 27 September, the festival will offer a programme of specialised, conferences, workshops and masterclasses focusing on topics surrounding electronic music and cultures. The latter will take place at Gaité Lyrique.

The speakers announced so far:  ​1024 Architecture, AMS Booking, Anetha, Burning Man, Dif Production, Entente Nocturne, Femur, François X, French Burners (Megasame), Horst Festival, Jean-Yves Leloup, Malo Lacroix, Marc Ippon De Ronda, Nuit Parallèles, Nuits Sonores, RAW, Rinse France, Romain Tardy, Spiral Tribe, Surprize, Teki Latex ​and ​Yoyaku.

In this article, we present our five top reasons to visit PEW this September.

Audiovisual Performance and Stagecraft at the Heart of the Party

25 September, Gaité Lyrique

With music as the main engine, large-scale live events are now increasingly including new forms of art such as vjing, set design and audiovisual performance, and all of this is designed to hold your attention and offer you a 360-degree show. Often left in the shadows, the highly skilled technicians who create these magnificent constructs are nevertheless an integral part of the festival and party process. But how do you make a name for yourself in this world, and what do you need to know about these arcane practices to make a name for yourself?

Tomorrow’s Party Becomes an Immersive Exhibition

25 September, Gaité Lyrique

Parties have gone beyond their initial role as an outlet for exuberance and are no longer a simple ode to dance, now being more of a call to discovery. The border between music and art has never been as porous as it is today with new formats where music, sculpture and installations merge. And so, far from being limited to the ordinary, the party now finds its place in institutions that previously would never have hosted ‘raves’. But the big question is, how do you attract audiences to this new form of festive artistic expression?

Les Veillées Électroniques à la Gaîté Lyrique

25 – 26 September, Gaité Lyrique

Les Éveilles, a support association for exiles, organizes two exceptional performances at the Gaîté Lyrique, audiovisual and lives, with experimental programming at the forefront of electronic music.

25 September
Jeff Mills will debut his Things to Come live A/V show. Anthony Linell aka Abdulla Rashim and Ali M. Demiral will display their Winter Ashes live A/V show. Kanding Ray will play his DJ hybrid DJ set.

26 September

Monolake will play live as well as Peder Mannerfelt. Murcof and Malo Lacroix will perform a live A/V show.

Event: https://www.facebook.com/events/2390328481212904/

How to Make a Label that Lasts?

27 September, Gaité Lyrique

Former trader, François-Xavier Zoumenou has left everything to focus on his true passion: electronic music. As a key artist on the thriving techno scene, François X has built a reputation and been an important part of the movement. In 2011, he co-founded the Dement3d label with Heartbeat. In 2019 there was another important development with the creation of a parallel project ‘Dement3d XXX’ where François X plans to allow artists to share house and techno without limiting themselves to the definitions of the genre. In this talk, he will discuss the challenges of staying efficient in a tough and competitive environment, while explaining how to keep things fresh and relevant after more than 8 years of existence.

Everyday Magic – 24 Hours in the Life of a Manager

27 September, Gaité Lyrique

As the previous workshops, two speakers will help you get genuine insight into the top jobs in order to make informed and intelligent choices about your future path to success. How do you manage the follow-up for an artist about to sign a deal? How do you adapt your vision to that of the artist? How to manage negotiations and the relationship with your artists? These are all questions that will be dealt with during this workshop.

More information regarding the programme will be released on August, 21.

Paris Electronic Week
September 25-29, 2019

https://www.pariselectronicweek.fr/
https://www.facebook.com/pariselectronicweek/
https://www.instagram.com/pew_france/
https://twitter.com/pew_france

OsFest 2013 Shropshire’s biggest Music Festival

OsFest is now in its 3rd year, with previous acts like Goldie Looking Chain, Tinnie Tempah, Razorlight and many more this up and coming festival always delivers. This year for May bank holiday we had another great line up. JLS were to headline along with James Arthur, The Enemy, Lawson, The Pigeon Detectives, Lucy Spraggan and many more to come. 

*With short notice James Arthur had to drop out with commitments made in the US which regrettably meant he couldn’t be at Osfest this year. To fill the main stage spotlights  Britain’s got talent finalists  – The Lovable Rogues took up the arena. Fridays DJ set from Monki Radio 1’s 1XTRA DJ set the crowd right from the start. The crowd at this point was only small due to most people arriving Saturday, as with the crowds the weather was the same. When waking up Saturday I was amazed to see perfect blue sky and sunshine! unlike previous years where the weather had dominated this set up the weekend perfectly and added so much atmosphere to the main arena. 

Leading to Saturdays main acts I was delighted to see TICH and A*M*E perform who gave a great performance and with the amazing lighting setup on the main stage. This gave me the opportunity to snap away and get some really amazing images. With the crowd starting to really build heading into the afternoon, along with the drinks flowing and the sounds of the Mega Spin and bumper cars in the background Wiley took the stage. With Wiley’s great line up of songs such as ‘Rolex‘ and ‘Can You Hear Me?‘ the crowd were so reactive to his words, jumping down from the stage at one point to meet his fans security had to pull him back from being eaten by the front rows of the crowd. The side of the area had a cut-out section for people to walk in and out, near the side of the main stage and the with the sun starting to set projected beams of orange and amber light hit the crowds hands as they sang along to Wiley’s chants; This really highlighted the incredible success of this festival and was a very euphoric experience!

As the sun was about to set, the next performance was from Lawson, a true success in the music industry over the past few years their fan and crowd numbers have shot up with their success and great vocals performed by Andy Brown. Singing songs from their very popular  2012 album Chapman Square, the crowds were at their peak! My favorite song performed by them I think had to be their Swedish House Mafia cover of ‘Don’t You Worry Child’ the crowds reacting singing along with them Andy really pushed the crowd to sing their hearts out. 

OsFest

With a short break it was time for the undoubtably the crowds number one act at this point, JLS had arrived and were backstage waiting to come on. Peoples camera phones were out and the crowd from the back of the arena was a sea of mobile LCD screens. I think I even saw an iPad involved! Starting their performance with ‘Beat Again’ you could hear the younger girls screaming! I thought that Wiley’s performance would be hard to beat due to his off stage performance and energy with the crowds, I think by the end of JLS performance it was a level pegging. The lights from the main stage were being hammered and the strobes and house lights were being switched around to illuminate the crowds. I know many of the younger crowds had gone to sleep easy that night after having such an exciting hot day in Oswestry. 

Sunday

Another sunny day to come at OsFest 2013 acts the Enemy, Pigeon Detectives, The Lovable Rogues and Lucy Spraggan to play main stage along with many more, with the sun shining the main arena area was the only shade the amusements surrounding the main tent became busy once again. Lucy Spraggan was a great favorite of mine from the  Sunday at OsFest, she had risen from the Live and unsigned category at the age of 20 to being a very good competitor in X-Factor and due to illness she didn’t get chance to perform all the way through the show as she was forced to quit the X-Factor due to illness. 

She references all of her songs from real world experiences and it was like listening to her telling multiple stories as she sang, her song about Jeremy Kyle as she wakes up was a great one for me, the crowds again loving her great on stage performance of singing and story telling. 

With the Lovable Rogues performance, the crowd really started to get involved and more and more people from the surrounding amusements started to make their way into the tent area. Performing their great new single ‘What a Night’ the main arena was pounding! The speakers and acoustics from the main tent were really impressive! wherever you were inside the tent you got a great sound and even form the back of the crowd you could still enjoy the performance of any of the acts due to the high stage and great lighting setup, perfect for the little ones who found them selves being hoisted onto their parents shoulders to get the perfect view. I saw a grown women on someones shoulders who wanted an even better view from the back of the arena area. 

Though the day different acts performing at OsFest had been interviewing in the Specialized Media Tent and were scattered around the VIP area for those with the right wrist bands was a perfect way to see some of the acts up close. I saw The Pigeon Detectives interviewing along with The Enemy and Lewis Watson who performed in between Lucy Spraggan and The Lovable Rogues. 

Heading towards the close of the festival this year, we were just waiting on The Pigeon Detectives and The Enemy I have to say OsFest ended on such a high after watching The Pigeon Detectives perform. The lead singer for The Detectives Matt Bowman had more energy and control of the crowd than I had ever seen from an artist on stage before! His command of the crowd due to his energy was presented as pure respect from the crowds in the main arena. He was poring water of his head while performing ‘Im Not Sorry’ from their 2007 album ‘Wait For Me’ I think they set the mark for the entire festival at that point. Matt was squirting water all over the front of the crowd, jumping from the drum kits and bouncing around in the press pit! I think these guys should have been last on at OsFest as it was very difficult for The Enemy to top such an energetic performance. They did very well and I really enjoyed their performance! I got some great shots and while watching them interview they really seemed to be a really down to earth group of guys. While performing they played my all time favorite cover ‘sit down’ and ‘Away From Here’ They were great to see live and some of their guitar work was awesome! I remember being below Tom Clark (Lead Singer) as he thrust his guitar up with one hand and slammed down a chord on a few areas of the stage. 

OsFest

Overall I had a great great time this year and will be heading back up next year with no  doubt in my mind. With the great reception from all staff, security and for the line up this year. Im hoping with the continued publicity of this little (Big) festival they will grow and grow on the map. 

SATURDAY PHOTOS