Axwell’s Axtone Records is to host their first ever label residency in Ibiza at Tox Club. It happens two Mondays a month from June until September with DJs such as D.O.D., Chocolate Puma, Deniz Koyu, Kryder b2b Tom Staar, Cat Dealers, Cedric Gervais, Arty and more. Get your tickets now at https://toxibiza.com/axtone.
Tox Club is a venue operated by Pacha that offers underground nights across a range of genres. It is a cosy, personal space with world class sound, golden walls and a giant disco ball all ready and waiting to become a party cauldron.
Axtone Records started life in 2005 as an imprint to release Axwell’s own material and in recent years expanded to a wider musical universe. It has a fresh sound with quality house music from all around the globe, and that will be represented at each of these events.
Say the label, “We’re delighted to have found our Ibiza home for the summer at Destino’s not-so-secret enclave, Tox where we’ll be bringing a host of Axtone Family favourite DJ’s both established and fresh to the White Isle.”
It kicks off on June 20th with D.O.D, Deniz Koyu and Alexander Som, then returns on June 27th with Chocolate Puma, D.O.D., and Nausica, July 18th is Kryder b2b Tom Staar, 25th is Cat Dealers and in August Cedric Gervais, Deniz Koyu, Kryder and Arty play, then September sees Arty Magnificence, Ali Story,D.O.D and Tom Staar.
This is a rare chance to catch some of house music’s finest in an up close and personal setting. Do not miss.
Electric Bay is a game changing new music weekender situated on Torquay’s historic Seafront. This dedicated open air dance music festival brings something totally new to the area, with the stunning Torre Abbey Meadows hosting the two-day event. Touching down will be world class international DJs from house, techno and bass including Carl Cox, Chase & Status (DJ Set), John Digweed, Alan Fitzpatrick, Alisha, Syreeta, Eric Powell, Wilkinson, Hybrid Minds, Example, Friction, Luude and Girls Don’t Sync.
Electric Bay brings a fresh experience to Torquay with a sun kissed open-air party at Abbey Meadows on Torquay Seafront, known as the English Riviera and one of the UK’s most popular holiday destinations. The historic Torre Abbey itself is a UNESCO global key site within a large and open green meadow with sweeping views out of the stunning bay and its famous beaches. Revellers can expect a carefully curated main stage, a world class sound system and explosive production offering an unmissable two days of fun including plenty of food and drink offerings.
Carl Cox headlines day one and returns to this part of the South West for the first time in years. The Ibiza kingpin is known for his high energy and infectious performances which have made him one of the most sought after artists on the circuit. His INVITES concept ensures there’s a stellar cast of artists joining him for this all-day show, including the very special guest John Digweed. The Transmissions radio show host and Bedrock label head has been at the forefront for over a quarter of a century and remains one of the most technically skilled DJs in the game.
Also playing on Day One will be Drumcode king and all round big room maestro Alan Fitzpatrick who has a famously rolling and heavyweight take on techno, and tech house rising star Alisha a purveyor of peak time rollers. Syreeta and Eric Powell close out this sure to be epic day.
On day two, electronic music heavyweights Chase & Status head up a bill filled full of stars. The legendary duo have been at the forefront of the bass scene for nearly two decades and show no signs of slowing down and will be performing their biggest hits to a capacity crowd. Joining them will be men of the moment, Hybrid Minds, superstar Example and dnb star Friction. Completing the bill will be the imitable multi-genre specialist Wilkinson as well as Luude, Girls Don’t Sync, Oppidan + more.
Louder co-promote this essential new offering with one of the longest-running club nights in the UK, BEATZ & BOBZ, who have also hosted at Glastonbury and Glade and promoted at the Winter Music Conference in Miami. Meanwhile, Louder is an influential name in the electronic music world, thanks to putting on over 250 events a year at iconic venues like Printworks, O2 Academies, Ministry of Sound and The Warehouse Project. They host their own Electric City and Electric Woodlands Festivals, run an Ibiza residency at Eden and are behind On The Beach series in Brighton.
Pyramid’s return to Amnesia is just around the corner and today the season long-line-ups for this boldly curated party have been revealed. The epic opening party on June 12th with Ricardo Villalobos, Four Tet, Adam Beyer, KiNK, Lilly Palmer and Cuartero kicks the season off and after that, every party will run for 12 unmissable hours with a long list of international headliners from the worlds of house, techno and everything in between. It will be the most authentic and underground experience on the island, and this year if you buy an Early Access ticket with entry before 9 pm, you’ll be free to leave and return later that evening, so get your tickets now at amnesia.es.
The long run time of each Pyramid party offers the chance to experience different moods and grooves in the world famous club. As the sun fades and night falls you can be sure the party vibes will ramp up at the hands of the cutting edge guests and regular appearances from residents Marco Faraone and Ricardo Villalobos. Add in the brand new 3rd Dimension, which is all about mixing up local Ibiza talents and global names while enjoying some of the mouthwatering offerings from the food trucks, and Sundays will be the most essential night of the week throughout summer 2022.
Helping to make it so is a forward thinking mix of pioneers, contemporary tastemakers and new school stars such as party starters like Denis Sulta, Skream, Mella Dee, The Blessed Madonna, Hunee, Cuartero, a live show from Bicep, Krystal Klear and Sidney Charles, while both European and Detroit techno are well represented by mainstays such as SvenVäth playing an extended set, DJ Stingray 313, Fjaak DJ, Héctor Oaks, Helena Hauff, Lilly Palmer, Roman Flügel, Marcel Dettmannb2bBenKlock and many more. Multi-genre sets will come from the likes of Floating Points and Special Request, there will be avant-garde minimal from Praslea b2b Raresh, acid will boom from the speakers when Nina Kraviz and ReinierZonneveld play, with plenty more from the likes of Fuse man Enzo Siragusa, melodic techno star Deborah De Luca and many others.
The countdown is on to this much anticipated return to the dance floor, so book your tickets now.
OPENING PARTY- JUNE 12
Terraza Four Tet Ricardo Villalobos Special guests Cuartero Kink Main Room Adam Beyer Andres Campo Lilly Palmer Support act Luca Donzelli 3rd Dimension Hector Couto CAAL
JUNE 19
Terraza Denis Sulta b2bSkream Mella dee Support act Gabrielle Kwarteng Main Room Deborah De Luca Marco Faraone Sam Paganini Support act Anna Tur 3rd Dimension TBA
JUNE 26
Terraza Arapu Enzo Siragusa Praslesh – Raresh b2b Praslea – Main Room Adam Beyer Reinier Zonneveld Live Sama´Abdulhadi Support act Luca Donzelli 3rd Dimension TBA
JULY 03
Terraza Sven Väth – Extended set – Special guest Roman Flügel Main Room Héctor Oaks Marcel Dettmann b2b DJ Stingray 313 Support act iMogen 3rd Dimension TBA
JULY 10
Terraza Adam Beyer Maceo Plex Mar-T Main Room Andres Campo Deborah De Luca Luca Donzelli More TBA 3rd Dimension TBA
JULY 17
Terraza Ricardo Villalobos b2b Sonja Moonear Special guest The Blessed Madonna Support act Maher Daniel Main Room 999999999 I Hate Models Indira Paganotto Support act BEC 3rd Dimension Tripmastaz More TBA
JULY 24
Terraza Luciano Marco Faraone Mar-T Support act Gabrielle Kwarteng Main Room Ben Klock b2b Marcel Dettmann Dax J Luca Donzelli 3rd Dimension TBA
JULY 31 Terraza Avalon Emerson Floating Points Hunee Main Room Anetha Fjaak DJ Nina Kraviz Support act Elli Acula 3rd Dimension TBA
AUGUST 07
Terraza TBA Main Room Dax J Sam Paganini b2b Marco Faraone More TBA 3rd Dimension TBA
AUGUST 14
Terraza Ricardo Villalobos b2b Luciano Special guests Cuartero Gescu b2b Arapu Main Room Andres Campo Enrico Sangiuliano Reinier Zonneveld Live Support act Luca Donzelli 3rd Dimension TBA
AUGUST 21
Terraza Adam Beyer – Extended set – More TBA Support act Squire Main Room 999999999 Fatima Hajji I Hate Models Support act BEC 3rd Dimension TBA
AUGUST 28
Terraza Adam Beyer Cuartero Marco Faraone Mar-T Main Room Alan Fitzpatrick b2b Luigi Madonna BEC Indira Paganotto Mattia Trani 3rd Dimension TBA
SEPTEMBER 04
Terraza BICEP LIVE Kink Logic1000 Special Request Main Room Airod Marcel Dettmann Nina Kraviz Reinier Zonneveld Live 3rd Dimension TBA
SEPTEMBER 11
Terraza Sven Väth Special guest Krystal Klear Support act Mar-T Main Room Andres Campo Deborah De Luca Lilly Palmer 3rd Dimension TBA
SEPTEMBER 18
Terraza Len Faki Maceo Plex Raxon Main Room DJ Stingray 313 Kobosil Marco Faraone Support act Elli Acula 3rd Dimension TBA
SEPTEMBER 25
Terraza Ricardo Villalobos RPR Soundsystem – Rhadoo Raresh Petre Inspirescu – O.bee vs Tomas Station Main Room Deborah De Luca Sam Paganini Luca Donzelli Support act Farrago 3rd Dimension TBA
OCTOBER 02
Terraza Anotr Cuartero Enzo Siragusa Sidney Charles Main Room Kobosil Nina Kraviz Support act Clara Cuvé 3rd Dimension TBA
CLOSING PARTY – OCTOBER 09
Terraza Ricardo Villalobos b2b Luciano Special guest tINI Support acts Gianluca Pagoiani Mar-T Main Room Fjaak DJ Helena Hauff Lilly Palmer Tijana T 3rd Dimension TBA
Celebrated electronic event hosts MDLBEAST spokespeople for keynote in Ibiza
Positive impact of XP and SOUNDSTORM on the local and regional scene a major focus
Female leaders from MDLBEAST, the Saudi-based music entertainment company, have taken to the stage at the International Music Summit (IMS) in Ibiza to showcase the progress in the regional scene, and the positive impact that events are having in Saudi especially, but also the wider Middle East.
The IMS is one of the world’s biggest electronic music industry events and welcomes star talent of the global scene speaking alongside leaders in the field. MDLBEAST’s participation is a signal of the world’s recognition of the Middle East as a growing market for music generally and also an opportunity to showcase the work of MDLBEAST in providing a platform for faster, stronger growth in the region. This has been most prominently demonstrated over the last few years through MDLBEAST’s XP Music Conference and the major music festival, SOUNDSTORM, both expected for their respective second and third editions later in 2022.
Nada Alhelabi, Strategy Director at MDLBEAST, led the conversation which highlighted to the IMS delegates the growth taking place in Saudi especially in regards to increasing opportunities for women and the burgeoning cultural economy.
Speaking after the event, Nada Alhelabi said she was encouraged by the reception of the audience, “I was really pleased with the reaction from the crowd who are all deeply knowledgeable about the music industry. What we’re trying to get across is the positive impact that the industry can have on Saudi Arabia and in the wider Middle East. Sometimes the stories they hear focus on a past which no longer exists and we don’t recognize. We wanted to stand up in front of them as Saudi women in the music industry to highlight the opportunities and future outlook, finally to start bridging the gap and connecting communities together based on common grounds, which is the love for music.”
The MDLBEAST keynote at IMS comes ahead of anticipated news on the 2022 edition of the LOUDEST WEEK in Riyadh which embodies MDLBEAST’s commitment to growing talent, building the regional scene, and advancing the creative economy for Saudi Arabia and the wider Middle East. The LOUDEST WEEK comprises the 3-day XP Music Conference and the music festival, SOUNDSTORM.
The most recent edition of SOUNDSTORM, held in December 2021, saw performances from international DJs and global stars including David Guetta, Steve Aoki, Afrojack, Jason Derulo, and Future. 730 thousand people attended the event enjoying music and entertainment from 184 different artists across 8 stages.
MDLBEAST’s XP Music Conference was held for the first time in 2021 with 150 local/regional/international industry experts discussing Talent, Scene, Policy, and Impact with regional audiences, supporting the growth of the music community. Global artists such as Afrojack and Steve Aoki led the discussion around the path to success, guiding principles for young talent, and what it means to support aspiring DJs, producers, and creators. XP welcomed almost five thousand attendees on three days and hosted up to 52 sessions in its inaugural year.
About MDLBEAST:
MDLBEAST LLC is a music entertainment company committed to growing talent, building the regional scene, and advancing the creative economy. MDLBEAST was established following the success of its flagship festival, SOUNDSTORM, in 2019.
Through its focus on artists and talent, MDLBEAST is building a talent infrastructure and providing them with opportunities which put them on global stages. Similarly, through owned events and experiences, content, conversation, fashion, and more, MDLBEAST is helping to build a thriving, and economically sustainable music community in and for the region. MDLBEAST operates under its three corporate arms: XP Music Conference, MDLBEAST PRESENTS and MDLBEAST Record Label.
Since its inception in 2014, Mason Collective has been drawing attention in the underground music scene for its explosive DJ sets and highly renowned events. The Manchester-based DJ and production trio developed their signature brand of high-energy grooves, showcasing them at several high-profile parties in some of the most respected venues on both the local and national scenes.
AJ Christou is no stranger to the tech music seen, having accomplished a lot during his time in Manchester and has reached new heights with his label, Celesta Sounds. Italy’s own Dimmish, brings his experience of sound engineering to create unique and innovative minimal and tech tracks. Fleur Shore is a queen of the edits and her latest Time and Time Again is a nostalgic blast to the 90s. Landing from Miami, Jesse Calosso digs deep to diversify his skillset and his tunes and has become a favourite in the tech house scene.
Manchester’s own, Joseph Edmund, is one to watch having cut his teeth in Sankeys and Gorilla and with plenty of releases on Solardo’s label, Sola. Amsterdam-based Luuk Van Dijk has put the graft in, resulting in his major success in Holland and has been making waves in the UK with his recent set of BBC Radio 1 Essentials.
Paige Tomlinson’s second language is underground. House, electro, breakbeat: she speaks it, and gives it truth on the dancefloor. Rising talent, REME cemented his place in the MVSON family and has recently explored solo production, creating heavy belters and extended mix’s not to be missed. Ripping up the London club scene, Rossi. brings his unique and fresh approach to minimal in every set and regularly headlines across the Europe.
Having forged a strong house and techno sound since his residency at Fuse, Seb Zito, has gone on to headline across the Europe, Canada, the US. Not one to miss. Will Greenhalgh has had immense success across the Manchester club scene and has supported some of the biggest names in the industry. He’s ambitious, tenacious and shows no sign of slowing down.
Immersion is Mason Collective’s territory, and the festival promises to bring more than just music, it is a complete experience. Expect to discover art installations and 3D visuals woven into the journey you will go on, along with expertly tailored music played by forward-thinking artists. We also have a food and drinks ‘village’ offering a variety of food, drinks, and activities to take part in.
JBM Music and Fever are going forces for a historic party that will see John Digweed play an extended three hour set in the awe inspiring surroundings of Manchester Cathedral. It takes place on Friday June 3rd and listed tickets are available now from https://feverup.com/m/110824.
This is set to be unlike any other dance party you have been to: the Medieval Manchester Cathedral stands at 135ft tall and stunning stone work and towering arches will have your mouth agape once inside. It has breathtaking stained glass windows, a vast organ and for this night only, an impressive Void Acoustics sound system. The vast space is a perfect chamber in which to immerse yourself in epic house and techno by one of the world’s best DJs.
For this historic party, a special DJ booth will be set up in the centre of the venue with a dance floor surrounding it on all sides. The full 360 experience will mean you are up close and personal with John Digweed as he holds sermon on the decks and serves up his scintillating sounds.
The Bedrock label head needs little introduction and has been a pioneering force in electronic music for 30+ years. His sleek and technical mixing style, his always forward-facing sounds and his mastery of building a mood and layering in melody is second to none. His spine tingling, trance-inducing style is perfectly suited to this venue which makes it all the more special.
Support on the night will come from 909 Liverpool and Hush Hush Leeds residents so you can be sure of a night like no other.
Lovefest, Serbia is one of Europe’s most celebrated festivals and this year will be held from 4th till 6th of August under the slogan Refresh. This year’s edition marks 15 years and it will be the biggest in its history with legends of the electronic scene such as Marco Carola, Joseph Capriati, Jamie Jones, Kölsch, Rødhåd, Folamour, Danny Tenaglia,and more than 100 other performers. For all international visitors Lovefest have put together a special discount package. Regular, VIP and Backstage tickets can be purchased at https://tibbaa.com/order/xlfkcklmru?lang=en.
Five music stages and a spectacular closing on the Fire Stage
This year, in the renowned park of Vrnjacka Banja, DJs will perform on five music stages. On the biggest stage, the globally revered Kollektiv Turmstrasse will play live on the first day of the festival. Marco Carola, Jamie Jones, Joseph Capriati and WilliamDjoko will all return to Lovefest, alongside a debut for Danny Tenaglia. Joining them are the much-hyped Frenchman Folamour, melodic techno maestro Kölsch, as well as minimal favourites SonjaMoonearand ArchieHamilton. The jubilee edition of Lovefest will also play host to a spectacular ending, comprising a prodigious three-hour back-to-back closing set on the legendary Fire Stage.
For the diggers, the Energy Stage will host Antal, owner of the legendary label and store RushHour, plus Rødhåd, DVS1, Mendel, Rick Wilhite, Paquita Gordon, Esa, Zenker Brothers, Zernel, and Lauren Hansom. In celebration of the 15th anniversary, the last morning will be soundtracked by legend Joe Claussell.
Lovefest celebrates 15 years of existence
This year is special in that Lovefest will celebrate 15 years of producing the highest quality entertainment, as well as numerous accompanying programmes and projects, and thus mark a spectacular jubilee. During the last decade-and-a-half, Lovefest has played host to more than 800,000 rev and over 4,000 performers from all over the globe.
Avalon Emerson, Damian Lazarus, Colyn, Sonja Moonar & more will all feature
Tickets:sandboxfestival.com Dates: 26th – 28th May Location: El Gouna, Red Sea, Egypt
The eighth edition of the stunning Sandbox Festival once again returns to the blissful El Gouna resort on the Red Sea Riviera in Egypt after a brief 3 year hiatus.
The names for May 2022 features another tasteful mix across a wide spectrum such as Acid Pauli, Avalon Emerson, Colyn, Damien Lazarus, Frank Moody, Gene On Earth, Jimi Jules B2B Trikk, Kamaal Williams, Leo Pol, Mind Against and many more to come.
Sandbox Festival is a place to watch a scorching red sun sink into the sea, with sand under your feet and warm waves breaking on your toes, to sunbathe or relax under straw parasols and soak up the culturally diverse atmosphere of the region, all a long way from built up cities. It is also a place to enjoy all manner of summer sports from kiting, diving to snorkeling, and party to classy sounds from more than 50 of house and techno’s best DJs and live acts. This all comes with a real focus on love, community and friendships between all who attend, where palm trees and local architecture make for a real paradise throughout your sure to be magical stay.
The aim of Sandbox is to champion local and upcoming talent and mix it with the best of the best, all while helping you make new friends and new musical discoveries. To give you more chance to enjoy the sun, this year’s event is in May, and is a last chance getaway before the North Coast season starts in Egypt.
At Sandbox, DJs are encouraged to interact and experience all the festival have to offer, with many mingling with the crowd and soaking up the atmosphere and beautiful location before taking to the decks where they are allowed to push themselves and offer up something different than the norm. It’s not a place to lose your mind, but to find yourself and to make new friends and form new relationships.
The eighth edition promises to be the best yet. Boasting 3 official stages for the first time and more than 50 acts all ready to soundtrack this party in paradise, you really need no other event to kick start your summer.
This year Sandbox has partnered up with ElvesApp as the official travel partner. Download the app and find out more about our special rates, how to get to the festival, and anything you need to know about planning your trip.
Special rates available only to those who have already purchased their Sandbox 2022 passes
SANDBOX PACKAGES
Party the weekend away as you soak up the sun at SANDBOX 2022, a 3-day open-air music festival in El Gouna, on the shores of Egypt’s beautiful Red Sea coast. From May 26th – 28th, the eighth edition of this festival will bring you an incredible lineup of DJs and live performers from Egypt and internationally-renowned acts flown in from all over the world. Mixing big names with talented local artists, SANDBOX offers you an intimate setting with longer set times and live acts that complement the organic vibes of the beach. So grab your swimsuit and lose yourself in the music!
Options include Standard & Premium rooms as well as suites and apartments.
Access the Festival is open-air, sun kissed summer sizzler that takes place in beautiful British countryside in Sherbourne Park in Warwick and will be headlined by a tasteful mix of world class DJs from across the global house, disco and techno spectrum including Gerd Janson, Octo Octa b2b Saoirse, Jeremy Underground, DJ Boring, Dan Shake, CC: Disco, Dam Swindle, Crazy P Soundsystem, MATHAME, DJOKO b2b Harrison BDP, Secretsundaze & Jamie 3.26, Raw Silk and many more to come. Two day, single day, bus trip ad-ons and limited VIP tickets with a dedicated entry lane, free return bus trip and exclusive lounge with private bar, toilets and games are available now from https://ra.co/events/1493507.
From the people behind Warwick and Leamington’s most popular and acclaimed underground party, Access the Festival is about good times, good people and good energy. It is an essential event to kick start the festival season in an exceptionally beautiful spot with space to roam, the freedom to turn it up loud and the chance to make some magical summer memories. After a hugely impressive debut in 2021, now comes round two, which promises to build on that success.
Sherbourne Park is an exquisite green clearing amongst towering trees and with a historic Georgian mansion and picturesque church as the backdrop. It comes alive with an impressive main stage, world class sound and carefully designed production to make for an unmissable weekend getaway in the heart of the countryside.
The line-up this year is second to none and brings in a wealth of international talent with new partners such as London based Disco Disco and the revered Houseum label, whose stage will be recorded and streamed on YouTube. First up is Running Back boss and revered multi-genre master Gerd Janson who is joined by cult Frenchman Jeremy Underground, hugely energetic party starters Octo Octa b2b Saoirse and DJ, radio host, label head and promoter CC:DISCO.
There will be another special back to back between DJOKO and Harrison BDP, melodic techno from Italian duo MATHAME, disco from the legends Crazy P Soundsystem, emotive house grooves from Ninja Tunes man DJ Boring, deep and spaced out selections from Sweely, and plenty from hit making Dutch pair Dam Swindle, UK house man Dan Shake and Marina Trench. More back to backs come from classy Secretsundaze & Jamie 3:26.
Next to the music, there will be a vibrant mix of contemporary art, colourful leisure activities and adrenaline pumping fairground rides as well as plenty of extra surprises to make the experience all the more unforgettable. Keeping you fuelled across both days will be an award winning selection of street food – think handmade pizza, giant burgers, tasty world foods – and mouth watering drinks to tickle all taste buds. There is no parking at the festival site so you are encouraged to take advantage of all-day return bus trips from Leamington Spa and Warwick University campus, which are both just 15 minutes away.
Access was born in 2016 when a group of friends set out to reflect the sound of various UK cities in carefully curated club nights. They saw quick success with thoughtful line-ups and immersive production, and as well as selling out every local event for the past three years, they have also made a mark in London and internationally in France and Hong Kong. Last year came the debut festival and it set a new benchmark for the region with standout sets for some of the underground’s finest names.
Say event directors Will Darley and Alex Neidhardt, “2022 is going to be the year where Access the Festival truly takes off! We’re channelling all the energy spent getting 21 off the ground in COVID times into upgrading every area. I’m particularly excited about the new Groove Garden stage, it’s going to have the same unique wow factor as the Daylight Disco stage. Especially with the DJs playing in there it’s going to be a vibe.”
Access the Festival 22 is once again set to bring something utterly new and fresh to the region and tickets will sell out, so do not miss your chance to be part of this escapist musical weekend.
Afterparties on both dates will take place on Friday in a more intimate setting with Access & Friends with the second one being with Dave Lee ZR (Joey Negro) on Saturday in Leamington Spa at The Assembly.
DETAILS:
Sherbourne Park Estate, Warwick Friday 10th June & Saturday 11th June 2022 13:00 – 23:00
Gerd Janson CC:DISCO Jeremy Underground Mathame DJOKO b2b Harrison BDP Crazy P Soundsystem DJ Boring Octo Octa b2b Saoirse Sweely Marina Trench Dam Swindle Dan Shake Dam Swindle PBR Streetgang Secretsundaze
Support:
Millie Griff Forest Kurio Adrien Calvet Sonic Juncture
XP Music Conference kickstarts Riyadh’s LOUDEST WEEK from 28-30 November to drive cultural and economic change in the Middle Eastern music industry
Flagship music festival SOUNDSTORM will welcome local talent and global superstars from 1-3 December
The Saudi music and culture scene will take another quantum leap forward in 2022 with the confirmation that MDLBEAST’s XP Music Conference (28-30 Nov) and stellar festival, SOUNDSTORM (1-3 Dec), will return in December to once again deliver the LOUDEST WEEK in Riyadh.
Everyone from music industry professionals, creatives seeking inspiration and professionalization, to music-tech start-ups and government entities will come together for workshops, panel discussions, networking opportunities, and nightlife activations to build on the successes of the inaugural year of XP in 2021. Once again, the conference will be the warmup for the biggest music festival ever seen in the Middle East, SOUNDSTORM, delivering three days for festival goers to immerse themselves in the beats of global, regional, and local superstars.
The LOUDEST WEEK in Riyadh embodies MDLBEAST’s commitment to growing talent, building the regional scene, and advancing the creative economy for Saudi Arabia and the wider Middle East.
Nada Alhelabi, Strategy Director at MDLBEAST, explained how their music conference is at the core of their ambitions, “XP is one of the main pillars of MDLBEAST as it aims at empowering the local scene, develop talents in music, art, & culture and technology. Through XP we are able to promote the region and accelerate positive change in diversity and gender equality through advocacy groups, research and knowledge-led insights. We can take things to the next level through the second edition of the XP Music Conference.”
Turning up the volume on the LOUDEST WEEK and following XP, SOUNDSTORM has redefined regional entertainment with record-breaking 2019 and 2021 editions which have not only entertained local fans with global stars but also provided a platform for local talent to feel the rush of performing on the biggest stages.
Ramadan Alharatani,, CEO, MDLBEAST, commented: “We are all about empowering talent, giving them opportunities, building the scene, and putting on legendary events – to be confirming a third year of bringing this to life with the third year of SOUNDSTORM is very special. Every year we look to make the festival bigger and better so we’re already planning, talking to artists, looking at new and exciting activations and we can’t wait to welcome Saudi and the world to the big stage later this year.”
The most recent edition of SOUNDSTORM saw performances from international DJs and global stars including David Guetta, Steve Aoki, Afrojack, Jason Derulo, and Future. 730K attendees that enjoyed music from 184 different artistsperformed on 8 stages.
MDLBEAST’s XP Music Conference was held for the first time in 2021 with 150 local/regional/international industry experts discussing Talent, Scene, Policy, and Impact with regional audiences, supporting the growth of the music community. Global artists such as Afrojack and Steve Aoki led the discussion around the path to success, guiding principles for young talent, and what it means to support aspiring DJs, producers, and creators. XP welcomed almost five thousand attendees on three days and hosted up to 52 sessions in its inaugural year.
About MDLBEAST:
MDLBEAST LLC is a music entertainment company committed to growing talent, building the regional scene, and advancing the creative economy. MDLBEAST was established following the success of its flagship festival, SOUNDSTORM, in 2019.
Through its focus on artists and talent, MDLBEAST is building a talent infrastructure and providing them with opportunities which put them on global stages. Similarly, through owned events and experiences, content, conversation, fashion, and more, MDLBEAST is helping to build a thriving, and economically sustainable music community in and for the region. MDLBEAST operates under its three corporate arms: XP Music Conference, MDLBEAST PRESENTS and MDLBEAST Record Label.
For further news and imagery, please visit our media hub:MDLBEAST hub
